Telephone Trainer

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It is not lost on me that my job is the modern equivalent of "Telephone Trainer". Never heard of such a thing? They actually existed. You and I both will laugh that Social Media Trainer was a thing back in the day. (Don't worry, I'll adapt.) Chuckle…

Angela Ahrendts’ Digital Vision is Boon for Apple

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"We're challenging ourselves constantly to stay ahead of the curve - be it mobile, be it social, be it physical. They're all one. Life is forever blurred.  I grew up in a physical worldand I speak English. The next generation is growing…

Speaking in Hashtags

Does anyone really talk like this? I've never heard anyone insert verbal hashtags into conversation. Either way, it was so funny I almost fell out of my chair laughing.

What is the most effective form of social networking?

I get asked these questions all the time: What is the best social media channel? What channels should I be using? What is the most effective tool? My answer takes people by surprise - go meet people. What? Really. We're biological…