Helping People & Tech Together Change the World
As a Social Media Consultant and Educator my job is to help you clarify what your needs are, find the right solution, implement it, teach you to be sustainable, educate you, and provide ongoing advice and support. I will not be convincing you to use all the tools or bully you into an approach that doesn’t fit your needs.
I strive for you to be an educated consumer, feeling confident, and feeling more centered about your social media approach than when you arrived.
I teach you “how to fish” so you don’t have to depend on anyone.
I offer assistance hourly and in packages so that you can find something right for you. I am not looking to lock you into a rigid set of services or payment plan.
Types of Clients
I’ve worked with a vast array of clientele since I started in 2006. Individuals, families schools of all kinds, government municipalities, for-profit businesses, non-profits, and educational systems of all kinds. My clients come to me because I’m great with beginners, provide high-quality service to professional marketers, and have extensive background with government entities of all sizes. Take a look at my ever growing list of clients shown by industry: Partial Client List
Training On:
Scheduling Dashboards
Email Marketing
Mobile Devices
Cloud Services
and many more!
It’s Time to Move Your Marketing Forward
Consult
Together we work through your preexisting strategy or build one that works for you and your audience. We identify your goals, audience, tools, and timing. You might bring me in to review what you’ve been doing. We may brainstorm together on growth, the future, changes in your profit centers, and changes in the tech landscape. No matter how many tools you are using, I am here to guide and support you.
Educate
I am a born teacher. I’m an energetic and enthusiastic person but my patient side really comes out in educational sessions. I derive great joy in walking you through the concepts, vocabulary, culture, and nuances of new media. I don’t believe in stupid questions. All questions are an opportunity to learn. I match your pace, your skill level, and address your needs. As an active social media consultant, I’m current and up-to-date on the industry as well as having the skill to teach the subject matter.
I provide education in one-on-one sessions, small teams, staff sessions, and as a speaker at events. I can travel to your location anywhere in the world, we can work via web communication tool, and/or by webinar. I’ve even had people setup a class in their home or office and invite others to share the cost. I am flexible because I want you to learn.
Courses I’ve taught:
- Sonoma State University (SSU) – Social Media Marketing Certificate course, 8 years; social media and public relations courses for undergrads
- Santa Rosa Junior College (SRJC) – social media courses for undergrads and community education social media classes
- California Community Colleges – Virtual Marketing Internship curriculum design and delivery
- Professional Development – CEU courses and custom developed staff training
I hear from my clients again and again that I use easy-to-understand language and make the subject matter relatable and exciting (see Testimonials).
Topics: social media basics, advanced social media management, strategy, reputation management, crisis response, and sessions on tools (Facebook, LinkedIn, Twitter, WordPress, Instagram, Pinterest, email marketing, and more.)
Train
Once the strategy is setup and the tools are in place, I train the person(s) in charge of these accounts how to actually manage a social media campaign. From posting, to scheduling, quirks of the systems, providing online customer service, handling negativity, crisis management, how to get around obstacles, editorial calendars, and how to minimize the amount of time spent and impact on a work day.
Then things change (and change they will). I’m not going anywhere and I’d love to help you adapt to the new features or tools that come up.
Tech Support
Build your Facebook page, Twitter account, LinkedIn personal or company profile, Instagram, TikTok, Pinterest, blog, email marketing newsletter, cross-brand for consistency, and set up all the accounts to work together.
Fix broken channels, adjusting settings to be compliant, working with official tech support representatives on your behalf. It’s tangled, I can fix it. Need Help?
