January 24, 2014 @ 2:00 am – 5:00 am
Merith Weisman
(707) 664.3202

Sonoma State Professional Social Media Certification Program

I am one of the instructors for the Professional Social Media Certification Program at Sonoma State University School of Extended and International Education. I will be guest speaking February 6, 2014 and teaching April 17 and April 24.

The Professional Social Media Certificate provides participants with training and experience developing a social media campaign in their industry. This program combines hands-on experience and the opportunity to learn from others. The program will yield a certificate and increased intentionality, competency, confidence and experience not attained through individual independent content exploration.

Who Should Apply

  • Communications and marketing professionals
  • Individual interested in developing avenues for promotion
  • Non-profit program managers and coordinators
  • Social media enthusiasts
Program Features

  • Hands-on practice and experimentation with several popular social media platforms
  • Hands-on use of monitoring tools and website analytics to listen and measure results
  • Case studies of organizations using social media for their benefit
  • Completion of a social media project


Course Credit: 52.5 hours of instruction: 5.3 CEU’s; Fee: $1050 for semester Certificate

Course Prerequisites: Although no academic prerequisites are required to participate in the program, an advanced level of English for non-native English speakers is required. Additionally, participants should be comfortable using at least one social media channel (Facebook, Twitter, LinkedIn, Google+, etc.). All participants should bring a laptop to class, with the exception of classes which meet in a computer lab.

Class Times: Thursdays, 6-9:30 p.m., January 23 – May 8. There will be no class March 20. Register now!

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