woman looking through camera lens | copyright

The Importance of Understanding Copyright

What do you do when you need a photo for a post or piece of content? Do you search on Google for an image then “Save As” whatever looks good? You may not know that even if you search with Google Usage Rights adjustments, you may be using…
wooden gavel ccpa privacy act

Understanding the California Consumer Privacy Act (CCPA)

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There is a piece of landmark privacy legislation going into effect on January 1, 2020 called the California Consumer Privacy Act of 2018 (CCPA). If you own or manage a business, you'll need to understand how this law will affect your operations.…
How to be GDPR compliant

How To Be GDPR Compliant

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Have you noticed all the updates to privacy policies and terms and conditions on the websites you visit? You may have thought it had something to do with the Cambridge Analytica debacle on Facebook but though the topics are similar, it's simply…

Avoid Astroturfing

Have you heard of "Astroturfing"? It's the practice of writing false online reviews for businesses and you should avoid it if you want to keep your business and your money. Many organizations think nothing of asking friends and family to provide…
Jake Bayless and Kerry Rego

Santa Rosa Has a Social Media Policy

I have no official capacity with the City of Santa Rosa. I live, work, and was raised here. I am a contract instructor through the Santa Rosa Recreation and Parks Department providing social media training in Facebook, Twitter, LinkedIn, and…
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Instagram Changes the Rules

Did you hear that Instagram changed it's privacy policy and terms of use? They can now sell your images (they might not), put you in an advertisement on Instagram or Facebook (their mother company) or elsewhere, and they can serve you advertising…