Just like you, I love to know the tricks of the trade. I want to know how often the mechanic changes her oil; how to get the best service in a restaurant; and what toothbrush is really the best. We can’t resist digging for “pro tips” when we meet an expert. I want to share with you one of the most important functions of professional social media use – the scheduled post.
Social media managers aren’t witty and creative every day (though I’m sure they’d disagree) and they don’t actually post every day. These communicators have all day meetings, travel days, vacations, and bad days too. So how to they have great content on Facebook every day? They schedule Facebook posts. It’s a part of a typical management routine to schedule some or a lot of content published for brands. Continue reading