help wanted sign how to hire a social media professional

How to Hire a Social Media Professional

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Hi, I'm Kerry👋🏽 In case we haven't met before, I'm not an influencer. I'm a social media consultant that specializes in strategy, training, and tech support. When I introduce myself in a professional setting, the assumption is that…
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Services & Tools I Recommend

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As the world continues to rely more and more heavily on digital solutions, I get asked regularly what services I recommend. Several resources I have available: a blog I wrote about how teachers can adapt to teaching online based on what I learned…
wooden gavel ccpa privacy act

Understanding the California Consumer Privacy Act (CCPA)

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There is a piece of landmark privacy legislation going into effect on January 1, 2020 called the California Consumer Privacy Act of 2018 (CCPA). If you own or manage a business, you will need to understand how this law will affect your operations.…
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The ROI on Volunteering Your Time

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Donating time to worthy causes is a winning tactic for business development. I spend about 10-15% of my time giving to others. In fact, I consider it to be a part of my business model. It might sound counter intuitive, volunteering your time…
facebook zero

What is Facebook Zero?

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Have you heard of Facebook Zero? This phrase refers to the expectation that organic reach on Facebook for pages will drop to zero percent. You’ve probably heard people running around like they’ve got snakes in their hair, screaming about…

Business Resources

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Thank you for attending the Social Media Q&A Session with Shana Bull, Kerry Rego, and moderator Paul Gullixson! Our intent was to bring you useful resources and provide a place for us all to learn from each other on how we can pick up…

Social Media Q&A Session with Shana Bull & Kerry Rego

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How do you talk about your business after a disaster? It's never been more important for us to market our businesses and communicate with our customers as we begin our recovery but how do we do that? Shana Bull, Paul Gullixson & I…
public comment policy

Why You Need a Public Comment Policy

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I work with governments and organizations that must be transparent. These are just the types of entities that must have public comment policies. You may need one as well. Take a look at some of the most common questions I hear on this topic. What's…
How to stay focused in the age of social media

How to Stay Focused in the Age of Social Media

As a business owner, I don’t have anyone to tell me what to do day in and day out. The fun part is I can take a long lunch (or a nap) if I fancy it. The hard part is to keep myself on task. As a consultant, I get very little time at my desk…

Why Your Brand Needs To Be On Instagram

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"Instagram is for teenagers." "It isn't designed for business." "Instagram isn't a money maker for us." These are the myths I hear every day. It's time to think outside of the box, look toward the horizon, and engage your audience where they…