One of the most common questions I get is, “When I get on Facebook/Twitter/etc., how will people find me?” My two word answer is, “Tell them”.
It seems simple but you wouldn’t expect your clients to intuit your phone number, would you? You have to give it to them. Your business card has a tremendous amount of valuable information right there on that 2″ x 3.5″ piece of real estate. My card gives you 5 choices on how you can communicate with me (it will be 6 once I have my FB custom URL printed on there, next run!). Pick the one that works for you. Everyone has different preferences, you have to give your clients options and ways that THEY are comfortable with, it’s not just what YOU want. Continue reading