Kerry Rego Press Democrat reputation management article

I was honored to be featured on the front page of the Press Democrat on Monday June 17, 2013. The article, Experts: Your online trail could put reputation at risk was a well written reputation management piece by Mary Callahan. She and I had had several conversations over many months about what a compromised online reputation means for you personally and professionally. The subject matter falls in line with the book I wrote, What You Don’t Know About Social Media CAN Hurt You: Take Control of Your Online Reputation, which is a explanation not only of basic social media concepts but also includes a step-by-step action plan for making changes to what you find about yourself online.

I think this subject is so important and, unfortunately, many people are worried about what they’ll find and have no idea what they will do to make a difference. Don’t worry, you can improve it for practically no money, you just need the information on how to accomplish it.

2 replies
  1. Tourism Tim Warren
    Tourism Tim Warren says:

    Congrats Kerry for your front page article and for covering such an important topic as “reputation management”.

    I have been preaching for years, as a business and marketing consultant exclusively for the global travel and hospitality industry, that word of mouth always has been and always will be, the #1 most trusted form of advertising.

    Managing your reputation as you – and the customer service that most remember and comment on – is an ACTIVE process.

    Keep up the good work.

    Tourism Tim Warren
    LSR IX

    • Kerry Rego
      Kerry Rego says:

      Thanks, Tim! I’m happy to hear that you are actively sharing this information with others. I simply want people to understand their not only do their actions affect their reputation but that they can take action as well.
      Best, Kerry


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