I was asked to speak on “The Aging Boomers” on KSVY by Frank Samson of Senior Care Authority last week about social media and the generations. Bob Nations of Senior Helpers, Frank, and I had a great time discussing the basics of blogging, Twitter, Facebook, texting, and a lot more.
I spend a lot of time working with people over the age of 60, individuals and corporate types, so understanding how the generations think differently and how they interact with technology is something I’m pretty familiar with and love to discuss. In fact, working with those that are aging with technology is one of my favorite types of work! The impact is easy to see and their faces light up with understanding even more than most.
You might not know that the largest growing group of technology adopters is 65+. It makes sense when you think about the fact that they have the most room for growth. If you are tempted to say “I didn’t grow up with technology!” that’s the case for most people. We are all learning and adapting to the new tech environment. Every day something changes so don’t be afraid to try something new.
Here is the link to the “The Aging Boomers” radio spot from 3/21/11 if you care to hear what a good time we had. Know someone that would benefit from a layman’s description of the most popular social media platforms? Send ’em this blog or link or Contact Me.